• The Need of a Strategy before Buying a Car

    by
    rockabilly
    Published on 01-06-2010 03:17 PM
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    It is essential to have a strategy before buying a car because without a plan the car dealer will have the final say. It means more money will go out from your pocket into his pocket. Thus one should have a clear cut plan or strategy before jumping into the fray and buying a car.

    The job of the salesman is to increase sales. The more he can pocket on each deal the better it is for him. To do so the buyer might me led into investing on a costlier model or opting for some extra gadgets.

    It is more convenient for the seller if the buyer finances through dealer, ink service contracts, GAP insurance and the like. Thus one needs to chalk out a strategy ahead and find out the options available before entering the car market. One should be informed about the car models and the features one is interested in.

    Timing is also an important factor. Generally the new models enter the market from August to November. So the chance of availing of discounts is the period just prior to this. The dealer is then interested in disposing of his old stock.

    The end of the month is also a good time for the buyer to push through because for the seller it is the time for reaching deadlines. The seller then concentrates on the sale and not on the customer. Just when the buyer makes a move to go away the seller will agree to reduce couple of dollars so as to improve the number of car sales.

    It is better to knock on the door of the sellers on weekdays. At that time buyers are at a premium and can have the last word on the deal. A seller would not like to see the sole prospective buyer to walk away.

    Buying a car is a significant step – it is not similar to shopping for grocery items. But being an exciting prospect one can get carried away by emotions. The salesman is excellent in gauging the buyer’s moods and applies all the tricks up his sleeve to clinch the deal favorable to him. By sleight of words the seller will manage to convince the buyer that the deal is available only for that particular day. But invariably that is not true.

    It is preferable that the buyer leaves the battleground if there is a feeling of being under pressure or that one is not sure about certain angles of the deal. If one has a prior plan then it is easier for the buyer to walk out. Chances to buy a car will come many times over at other places and one can avail of either the same or an improved deal. Armed with a prior strategy the buyer can take away the advantage that dealers enjoy. Times are tough nowadays and one needs to be sure of buying the best suitably priced car.
    Categories:
    1. Autos